Oh, the joys of Pinterest...
By Kimberly Lew (Playwright/Blogger)
Pinterest has quickly risen in the ranks of social networking sites, with its visually-driven Pinboards and ability to share images with the click of a “Pin It” button. Yes, much of it is female-associated content (I can’t tell you how many times this has showed up in my feed-- I don’t know what that says about me), but if you’re a fan of art & design, fashion, or cooking, there is a ton of content on Pinterest to interest people of any gender. I’ve been doing some pinning lately, both out of curiosity and for my day job, and I thought I would share some of my findings:
- There’s a lot of DIY going on.
- It’s apparently where everyone is planning the details of their weddings.
- You can make Skittle-flavored vodka.
- ...And even when they do, sometimes they push an unrelated agenda.
- People like things that look like other things.
On the more practical side? One of the biggest things I’ve observed through Pinterest is that a lot of organizations should make their websites more pinnable. Pinterest is a great way to virally spread striking images, so if you’re a theatre company with some good production photos or an actor with killer headshots, make sure that stuff is able to be captured and pinned. I can’t tell you how many times I’ve seen a cool image or logo that I’ve wanted to feature that has been inaccessible. Having pinnable image is just one more link you can have to your website (and better that it comes from you than linking back to an unrelated source).
KIMBERLY LEW is a playwright with two published one-act plays for high schools, as well as full-length Searching for Candi (co-written with Gabriella Miyares), which debuted at Mt. Holyoke college. Her latest play, Other People's Children, was recently featured as a part of The Beautiful Soup Theater Collective's new works reading series. She also created/manages the Emerging Musical Theatre blog. www.kimberlylew.com
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